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We begin then to speak about an idea, we evoke a theme, we build a mini-collection. The game of the assembly is crazy interesting but it is complex; as in a recipe, an ingredient which misses or an ingredient of excess does ruin the recipe.
Once the definite assembly, it is necessary to stage it to make it attractive.
Stronger and built is the theme, simpler will be the direction because one will consider that the strength of this “collection in the collection” has to be self-sufficient; No cheating. But understand please, make visually simple and evident an accumulation of products is an Art.
For a buyer, in the alleys of a trade show, in front of the shop window of a beautiful shop, in the serenity of a gallery, it becomes pleasant to sharpen its eyes and to be self-guided according to all these mini-collections which tell you those who imagined them; the beautiful story …
Well, and at VIRAGES, what’s new in September?
A very cool and practical stainless steel cold/warm keeping thermic bottle, a sublime house in a mini scale, an adhesive paper hook to suspend up to 50 grams, an attractive “tour de baguettes”, new colors at Variopinte and for Airvases ; the beautiful stories …